Adidas Greenscreen Shoes.

adidas green screen shoesI’m not sure how useful this is but it’s a definite step in trying on products virtually.

“A new technology puts an end to the tedious business of buying shoes: Customers can now try on a variety of models in front of a virtual mirror without changing their shoes. They can navigate through the collection by simply pointing at products on a computer screen.

A Paris shop has put an end to the tiresome procedure of putting on and taking off shoes: Instead of trying on dozens of pairs, the customer simply stands in front of a virtual mirror. On his foot, he can see his favorite model with the red stripes, he then selects the gold leather alternative for comparison. ”

I’m not sure when I’d actually use this type of tech as a deciding factor since I’m the tangible type that’s got to get the product in my hands, but then again, I buy stuff online now without touching them, sometimes hating what I receive, then getting too lazy to return anything. Virtual haircuts, makeup sessions, workouts, cloths, jewelry, watches, shoes, socks, etc… who knows.. this kind of tech reminds me of that Epcot center ride that projects an interactive ghost next to you towards the end of the ride and you kind of freak out since nothing appears next to you physically but in the mirror exists some weirdo pricking your hair and scratching your head.

Read the rest of the article via physorg

One Response to “Adidas Greenscreen Shoes.”

  1. ammre Says:

    This eliminates the amount of feet that have tried on any given pair of shoes. You can have a pair of unfettered shoes.

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